Multimedia University | Malaysia
Ts. Dr. Anusuyah Subbarao is an accomplished Assistant Professor with more than two decades of academic experience in Software Engineering, Computer Science, and Information Technology. She holds a PhD from Universiti Teknologi Malaysia, a Master of Science in Computer Science majoring in Software Engineering, and a Bachelor’s degree in Computer Science from Universiti Putra Malaysia. Her research interests span digital transformation, healthcare informatics, enterprise resource planning, cloud computing risks, global software development, qualitative methodologies, and digital literacy. Throughout her career, she has contributed extensively to research through journal articles, book chapters, and conference proceedings, earning numerous national and international awards for teaching, innovation, and research excellence. She has successfully secured internal and external research grants and served as a reviewer for high-impact journals. Her innovation projects have received multiple gold, silver, and bronze medals at prestigious exhibitions such as InventX and RICES. With strong expertise in digital health, social innovation, ERP adoption, and technology acceptance, she actively supports technological advancement and community empowerment through impactful research. Recognized for her dynamic communication skills and commitment to transformative education, she continues to inspire learners and professionals while advancing cutting-edge research in digital technologies.
Featured Publications
Rahman, H. M. M., Islam, J., Malarvizhi, C. A. N., Khan, N., Subhan, K. M. A., & Subbarao, A. (2026). Women empowerment in war and nation building on the basis of Tahmima Anam’s trilogy. Salud, Ciencia y Tecnología.
Murugasu, U. S. G., & Subbarao, A. (2025). Empirical method for developing a hyper-personalization artifact. Engineering Applications of Artificial Intelligence.
Subbarao, A., Siddika, A., Fathullah, M. A., & Sanwani, M. A. B. (2025). The role of mobile applications in shaping digital transformation in higher education among Generation I: A bibliographic study. Information.
Tang, Y., Subbarao, A., & Aw, A. T. H. (2025). A critical review of Theory of Planned Behavior in knowledge payment. International Journal of Management, Finance and Accounting.
Subbarao, A., Khan, N., Siddika, A., Fathullah, M. A., Sanwani, M. A., Adam, F. F., Ferezagia, D. V., & Altamira, M. B. (2025). Digital transformation in higher education: Enhancing support services through mobile apps. HighTech and Innovation Journal.
Lee, A. T., Ramasamy, R. K., & Subbarao, A. (2025). Barriers to and facilitators of technology adoption in emergency departments: A comprehensive review. International Journal of Environmental Research and Public Health.
Abd Sukor, N. I., & Subbarao, A. (2025). Unveiling the pathways: Exploring influential factors shaping intentions to engage with ChatGPT. International Journal of Management, Finance and Accounting.
Lee, A. T., Ramasamy, R. K., & Subbarao, A. (2025). Barriers and facilitators of technology adoption in emergency departments: A comprehensive review [Preprint]. Preprints.
Lee, A. T., Ramasamy, R. K., & Subbarao, A. (2025). Understanding psychosocial barriers to healthcare technology adoption: A review of TAM technology acceptance model and unified theory of acceptance and use of technology (UTAUT) frameworks. Healthcare.
Lee, A. T., Ramasamy, R. K., & Subbarao, A. (2025). Understanding psychosocial barriers to healthcare technology adoption: A review of TAM and UTAUT frameworks [Preprint]. Preprints.
Khairuddin, I. K., & Subbarao, A. (2024). Examining the offline shopping preferences of millennial women: A comprehensive review. International Journal of Management, Finance and Accounting.